Gordon’s

The Grass is Greener with Custom Packaging

The most significant investment most people make is in their homes. Gordon’s helps people care for this investment with dependable, economical products for lawns and landscapes. When the company wanted custom packaging to improve the user experience, they turned to Studio One Eleven. Our team developed cohesive designs for the quart and gallon bottles, creating a unique and ownable visual language for the brand.

Each bottle needed to work across multiple products with different neck finishes and closures, including a dosing cap, trigger sprayer, garden hose sprayer, and wand attachment. The industrial designers and engineers worked to ensure each bottle fit all these components, mindful of ergonomics and cost and manufacturing parameters. The new bottles maintain the existing footprint for easy transition at retail.