Wyld Notes
Wildly Refined
Wyld Notes proves that fine fragrance can be both natural and luxurious. With non-toxic, synthetic-free formulas crafted with non-denatured alcohol, the brand delivers a safe, sensorial fragrance experience rooted in nature. To support their limited-edition premium launch, Wyld Notes needed packaging that captured the essence of quiet luxury while reflecting the brand’s eco-conscious values.
Studio One Eleven helped the brand produce a custom packaging solution that balances elevated design with cost efficiency. Inspired by a high-priced glass bottle that was out of budget, the team recreated the sophisticated silhouette while maintaining local control over decoration and achieving significant cost savings. A custom beechwood cap paired with a gold collar reinforces the natural elegance of the product, while the contrast of soft curves, straight lines, glass, wood, and metallic finishes reflects the complexity and artistry of the fragrances inside.
The Jansy team developed a sustainable secondary packaging solution designed to enhance the unboxing experience. Simple yet impactful, the Forest Steward Certified (FSC) paper box opens to reveal the fragrance surrounded by beautiful floral artwork created by Wyld Notes. The result is a cohesive packaging system that communicates premium craftsmanship, sustainability, and the brand’s connection to the natural world.
