O Olive Oil & Vinegar
O Wow!
For over 20 years O Olive Oil & Vinegar has been putting a delicious twist on time-honored classics. Handcrafted with the best locally-sourced ingredients and a splash of California cool, their award-winning products are something special. In order to bring the fresh flavors of the Golden State to dinner tables everywhere, O knew they needed a unique package worthy of their premium products.
After creating a custom bottle design for their one-of-a-kind vinegars, the design team at Studio One Eleven set our sights on the olive oils. To keep the portfolio cohesive we utilized a similar shoulder, but shortened the neck to better align with olive oil conventions. Beautiful olive green glass differentiates from the frosted vinegars and feels rich and savory. We maintained the same bottle height and label panel across the entire line to create impactful brand blocking at shelf. The final design has the golden touch.
California Dreaming
The team at Studio One Eleven was California dreaming when O Olive Oil & Vinegar approached us to rebrand their entire line of award-winning products. We took inspiration from simple, apothecary-style silhouettes that reflect the brand’s authentic story of quality California ingredients like local olives, organic citrus and Sonoma Valley’s best wines. With multiple sizes and varieties of olive oils, vinegars and a new apple cider vinegar, we designed a range of glass bottles that complemented each other while allowing for differentiation among the product segments.
Frosted glass gives the vinegars a fresh look, while a green bottle allows consumers to quickly identify the olive oils. Consistent label height across the line creates strong and impactful brand blocking at shelf. The result is California gold!
“O Olive Oil & Vinegar approached Studio One Eleven to help us completely re-imagine and redesign our entire product line of glass packaging. The goal was to create a brand family of glass shapes that reflected O’s modern image and to deliver a custom bottle unique to the marketplace.
Studio One Eleven worked effortlessly with the O team and delivered a spectacular solution that has made a huge impact with our strategic new branding alignment of clean, modern, fun design for O’s delicious product line.”
— Greg Hinson Vice President of O Brands, a Curation Foods Inc. brand
